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Salem State College
352 Lafayette Street
Salem, MA 01970
978-542-6000
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Marketing and Decision Sciences Department
The Marketing and Decision Sciences Department is comprised of the Marketing concentration, Operations and Decision Sciences concentration, Management Information Systems concentrations, Aviation Science concentrations and Fire Science administration.
Bachelor of Science in Business Administration
Marketing Minor
| Required Courses (15 Credits) |
| MKT 241N | Principles of Marketing | 3 |
| MKT 342 | Consumer Behavior | 3 |
| MKT 343 | Advertising | 3 |
| MKT 351N | Business Marketing | 3 |
| MKT 445 | International Marketing | 3 |
| Choose one Marketing Elective (3 Credits) |
| | MKT Elective | 3 |
| | Total | 18 |
Additional Resources
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