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Undergraduate Course Details
Number COM 416
Title Advertising Campaigns
Credits 3.0
Prerequisites COM321 or permission of Department Chairperson

Description

This course is a practical application of the materials learned in all previously completed Advertising courses. Students will compete in a nationwide student-based advertising competition sponsored by a widely recognized corporate or advertising organization. Through team activities, they will complete all campaign requirements and meet all deadlines. Limited to Communications majors in the Advertising Communications concentration. Senior Advertising Communications minors with permission of Department Chairperson. Three lecture hours per week.