Peter W Oehlkers
Professional Details
| Title: | Associate Professor |
| Office: | MH-100B |
| Phone: | 978-542-7086 |
| Email: | peter.oehlkers@salemstate.edu |
| Resume: | Peter W Oehlkers [DOC 33KB] |
| Website: | http://www.salemstate.edu/~poehlkers |
Professional Biography
B.A., Writing Seminars, The Johns Hopkins University (1986)
M.A./Ph.D, Communication Studies, Northwestern University (1996)
Assistant Professor, Emerson College (1997-2002)
Assistant Professor, Salem State College (2002-2007)
Associate Professor, Salem State College (2007- )
Professional Interests
Advertising, particularly Account Planning
Public Diplomacy, particularly Cultural Diplomacy
Media History, Communications Technology
Responsibilities
Communications Department, teach advertising, research methods, global communication.
School of Arts & Sciences Strategic Planning Committee, chair
CTI, Faculty Learning Community facilitator
Selected Publications
Cho, H., P. Oehlkers, J. Mandelbaum, K. Edlund, and M. Zurek. (2004). The Healthy Talk Family Planning Campaign of Massachusetts: A communication-centred approach. Health Education 104 (5), p. 314-325.
Oehlkers, P. W. (2000). Mediating news: The "international media echo" and symbolic international relations, in A. Malek & A.P. Kavoori (eds.), The global dynamics of news: Studies in international news coverage and news agendas. Stamford, CT: Ablex Publishing Corporation, p. 31-53.
Selected Presentations
Oehlkers, P.W. (2006). From selling to listening: The changing metaphors of public diplomacy, presented at the International Academy of Business Disciplines Annual Meeting, San Diego.
Oehlkers, P.W. (2006). Unhealthy clicks: Analyzing the contents of healthcare crisis rumors in online discussion board messages, presented at the International Academy of Business Disciplines Annual Meeting, San Diego.
Personal Interests
See my blog: greatnerve.blogspot.com